Pop-up message quick guide
outline
DFINERY provides an effective pop-up messaging feature that improves communication with users and increases engagement.
In addition, we utilize personalized messages to provide customized messages to users, and improve user experience by considering appropriate exposure timing and message content.
Establish a strategy to improve customer engagement and increase brand awareness through DFINERY!
Basic conditions for use
There are a total of 6 types of pop-up messages in DFINERY.
[[Quote:Guide:General]] To send a message from the App You need to set up Android and iOS and send messages on the web. You must use the web analysis function .
Creating a specific audience (common)
Pop-up messages can be sent to all audiences or to specific audiences.
At this time, in order to send a message to a specific user, a specific audience is created in Audience Studio.
Creating a pop-up message
🚩 Please follow the steps below to create a message. ( 🧐 Learn more about how to create )
1.Go to the Growth Action > Pop-up Message menu.
2. Click the ‘+Create Pop-up Message’ button in the top right.
3. Complete each step of the settings on the campaign settings screen.
4. Once you have created a message, you can check it through the Growth Action > Pop-up Message list.
Start by copying the pop-up message (common)
When you click
the ⚙️
Settings > ‘Copy to start’ button in the pop-up message campaign list,
You can start a new campaign by copying a previously created campaign.
message status
The created pop-up message has a total of 7 status values.
| explanation | |
| Writing | This is the default state after creating a pop-up message. (step before activation) |
| Waiting to post | The user has activated the campaign. (Waiting phase) |
| Preparing to publish | About an hour before the set campaign is sent, the audience is calculated and the final send is prepared. |
| Posting | The campaign is in progress. |
| Posting (reflecting modifications) | This is the status when the settings are modified while the campaign is published. |
| stop | The campaign has been stopped. |
| end | The campaign has ended. |
[[Quote:Warning:Small]] Precautions
- 게시 준비 중과 게시 중 에서는 오디언스 수정이 불가능합니다.
- 게시 중 에서 수정 사항 적용 시, 이미 앱을 사용 중인 유저는 앱을 껐다 켤 때 수정된 메시지를 확인할 수 있습니다.
- Up to 30 pop-up messages can be activated simultaneously.
(If you want to activate additionally
Please contact dfn@igaworks.com.)
Pop-up message report
You can check the delivery report in the Dashboard tab for each pop-up message.
| KPI event report | ||
| Total Impression: The total number of impressions of the pop-up message. | - | |
| Unique Impression : Number of impressions excluding duplicate values based on device | - | |
| Impression(User) : Number of impressions excluding duplicate values based on user (User ID) | - | |
| Total Click : Total number of clicks on buttons, images, and sticky banners in pop-up messages | KPI events are analyzed on a Total Click basis. | |
| Unique Click : Number of clicks excluding duplicate values based on device | KPI events are analyzed on a Unique Click basis. | |
| Click(User) : Number of clicks excluding duplicate values based on user (User ID) | - | |
| Total CTR% : Ratio of number of clicks to total exposure | - | |
| Unique CTR% : Ratio of the number of clicks to the number of exposures excluding duplicate values based on device | - | |
| User CTR% : Ratio of the number of clicks to the number of exposures excluding duplicate values based on user (User ID) | - |