How to Generate Tracking Links

Introduction

To track your campaign performance, you should generate a tracking link for the media you are running ads on. In this article, you will be able to learn how to generate a tracking link for the media, and the set the detailed options for the tracking.

1. AD Partner Activation

a. Move to Attribution > AD Tracking menu.
b. Search for your media, and click on the button ‘Configure’.
c. If it is not enabled, click on the button ‘Enable’ to enable it.
d. Click on the button ‘Generate a Tracking-LInk’.
e. Tracking link generation will be completed only if you have finished the ‘AD Landing Settings’

2. Defining Tracking Link

a. Name your tracking link.
  Ex. New_User_Promo_August_Event
b. Select your tracking link format depending on the type of your link.
  Ex. Only for downloads or deep link also

3. Deep link Setting

If you have selected ‘Download + Deep Link’ landing format, you can select the method for the deep link path.

4. AD Touch Landing Setting

Set the landing point for the users without the app installed in the device.

• Default Setting: The ‘Package Name’ / ‘App Store ID’ value set in the “AD Landing Settings(All-Link)” menu will be used.
• Custom Setting: The ‘Package Name’ / ‘App Store ID’ value set in the “AD Landing Settings(All-Link)” menu will not be used. You can set the landing point to the tracking link by yourself.

5. Tracking Link Parameter Setting

By adding parameters to the tracking link, we help you to analyze your ad performance on a much deeper level. Detailed information can be checked in this link.

6. Tracking Link Generation

After you generate the tracking link, the ‘Click URL’ and the ‘Impression URL’ will be provided. Take the right URL for your campaign characteristics.

7. Custom Partner

‘Custom Partner’ includes the media channels which are not officially integrated with adbrix. General use case of the ‘Custom Partner’ is to track the performance of ad channels which do not need postbacks.

a. Move to Attribution>AD Tracking menu.
b. Click on the ‘Custom Partner’ button at the top right corner, and fill in the blanks to create channel.
c. Click on the ‘Configure’ button of the created channel, and click ‘Enable’.
d. Generate a tracking links for your use. (You can set the attribution options at the ‘Ad Touch - Open Attribution’ tab)

[[인용:경고:작게]] Postback is not supported with ‘Custom Partner’. You must use the partner channels for the network campaigns in order to get the postback.